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Erika Mota, smiling, in a beige vest, in her studio portrait

Hair therapist · Colorist · Marlborough, MA

Beauty that starts at the root

Scalp-to-ends care with Erika by your side. Color, cut and hair therapy under one roof.

Gold · Notável of Massachusetts · 2025 & 2026

Hi, I’m Erika

I was born in Parauapebas, Brazil, and trained in cosmetology and hair therapy there. I moved to the U.S. in 2015 and started out doing hair in clients’ homes. Today I welcome them at my own place, Erika Mota Concept, in Marlborough.

“My true calling is caring for people, restoring self-esteem and serving with excellence.”

Erika Mota
  • 2015in the U.S., caring for the community
  • 2×Gold, Notável of Massachusetts
  • 13.7Kfollow her work on Instagram
A day at Erika Mota Concept · 200 East Main St

Gold. Two years in a row.

On September 5, 2026, at the Hard Rock Cafe in Times Square, New York, Erika received the Gold Award as Notável of Massachusetts from the Brazilian Times newspaper, for the second year in a row. It was the 16th edition of Os Notáveis (XVI International Brazilian Awards).

“The award is Gold, but my greatest treasure will always be God’s presence in my life.”

Official Brazilian Times art: Érika Mota, honoree of Notáveis, XVI International Brazilian Awards 2026, Hard Rock Cafe, Times Square
Official art · @braziliantimestv

What Erika does for you

Two kinds of care that go together: a healthy scalp and beautiful hair.

Hair & scalp therapy

  • Trichoscope scalp evaluationA magnified look at your scalp and strands before any treatment.
  • Personalized treatment planFor shedding, oiliness, itching, flaking and thinning hair.
  • Head spaA relaxing scalp ritual at the shampoo bowl. Trained in Miami.
  • Candle, oil & ozone therapySealed split ends, a nourished scalp, stronger strands.
  • NutrafolHair-growth nutrition, in stock at the salon.

Color, cut & styling

  • Blondes & highlightsFrom golden to the perfect blonde, with the right technique for your hair.
  • Brunette glowLighten up from box-black to a soft, dimensional brunette.
  • Copper tones & gray coverageRoot color with full gray coverage, plus a Kérastase treatment.
  • Cuts & curlsLayered cuts, curl care, and little clients are welcome too.
  • Event stylingHair and makeup for the full transformation.

Works with Truss, Kérastase and Nutrafol · Afterpay accepted

Treat the root of the problem

There’s no healthy hair without a healthy scalp. That’s why everything starts with an exam.

The trichoscope at Erika’s salon
  1. Trichoscope evaluation

    Erika looks at your scalp and strands, magnified on screen, together with you.

  2. Your protocol

    Based on what the exam shows, she builds a care plan made for you.

  3. Treatment & follow-up

    Targeted hair therapy, and a real self-care moment.

Some conditions the evaluation helps identify

  • Seborrheic dermatitis
  • Psoriasis
  • Telogen effluvium
  • Folliculitis
  • Alopecia areata
  • Androgenetic alopecia
  • Traction alopecia

Hair that left her chair

Real clients, from Erika’s Instagram. Swipe to see more.

Long brunette waves with soft highlights
From box-black to brunette glow
Golden face-framing waves
Golden, face-brightening, low maintenance
Layered brunette hair with caramel tones
Brunette glow with a layered cut
Bright blonde curls
A brand-new blonde
Long brunette hair with soft dimension
Exactly what she asked for
Coffee and caramel brunette
Coffee-caramel brunette
Brunette with golden highlights, seen from the back
Brunette glow
Pearl blonde highlights, seen from the back
Pearl highlights
Glossy dark hair with a fresh cut and color
Color, cut and treatment
5,800+ posts at @erikamotaconcept
Erika reading Café na América on a red sofa

She’s also an author

Erika is a co-author of Café na América (Editora Chave Mestra), stories of entrepreneurship, resilience and culture from Brazilian immigrants in the U.S. Launched in Orlando in January and in Massachusetts in May 2026.

“This book isn’t only about me. It tells the story of thousands of Brazilians who crossed borders carrying dreams, faith and determination.”

Cover of the book Café na América

Your time with Erika

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Come visit

Erika Mota Concept 200 East Main St Marlborough, MA 01752

Her phone & WhatsApp: +1 (857) 500-9624

Se fala português (Portuguese spoken).